When you think of the information technology you use in your business, what kind of creature comes to mind? For many businesses, regardless of size, their IT solutions bring to mind Frankenstein, a hodgepodge of unrelated solutions that fail to work together, and require extra work just to keep them running.
The concept of DNA is a good way to explain how technology is best used by a business. If DNA is the building blocks for our bodies, enabling us to walk and talk – and of course to grow – then technology should be viewed as the digital DNA that can be used to enable our businesses to operate effectively and predictably – and grow.
The very best solutions take our ideas and allow us to manage and monitor, adapt and react, grow and improve our businesses. You should view each piece of technology as a further element of your digital DNA, the building blocks on which your company will grow, rather than just an individual solution for a specific problem. The most successful companies view their technology investments as greater than the sum of their parts. For example, financial management solutions must also work with invoicing solutions. Invoicing solutions should also be integrated with timekeeping systems.
Any messaging system should integrate with your sales force or CRM solution. And your security system should work with all of your systems to make sure you are protected, without impairing the very tools your business needs to survive and thrive. After all, do you want Franken-tech serving as the technology foundation for your business, or a seamless, integrated system of solutions that work together?