Blog
SaaS Markets Blog Posts
- The Race to the Cloud: Why Managed Service Providers (MSPs) are Deploying Branded App Stores (5/21/2013) - Introduction If you’ve had your eye on the IT industry for a while, then you’ve noticed that it has gone through a series of hype cycles. [...]
- Entrepreneurs: Do As Google Glass Does (5/17/2013) - Google’s at it again with their ground-breaking “augmented reality goggles” known as Google Glass. If you’re like me, you might have come to the conclusion that [...]
- Data Security, SMBs and the Big Bad Wolf (5/10/2013) - Guest post by: Jen Garcia Marketing and Social Media Specialist Remember the tale of Little Red Riding Hood? When we were young, popular folklore taught us to always beware of [...]
- SaaS and Glass: 5 Ways Cloud-Based Apps Could be Used with Google Glass for Business (5/8/2013) - If you haven’t heard of Google Glass by now, you may be living under a rock or have just tuned yourself out to the [...]
- SaaS and Google Fiber: A Match Made in Heaven for Small Businesses (5/3/2013) - Recently, Google announced the fourth city that will receive Google Fiber, its ultra-fast internet service. Shawnee, KS will be the fourth home to Fiber, with many residents [...]
- Disruption with a Smile: How Cloud-Based Apps are Changing the Hospitality Industry (5/1/2013) - Start building a custom app store for your company today! Get Started Now Introduction In the hospitality industry, a company lives or dies based [...]
- Why Financial Companies Are Racing to Build Enterprise App Stores (4/25/2013) - Start building a custom app store for your company today! Get Started Now As more organizations deliver Software-as-a-Service (SaaS) applications to workers through private [...]
- 10 Steps for Building a Successful Enterprise App Store (4/18/2013) - Start building a custom app store for your company today! Get Started Now Enterprises have spent the last few years learning that the consumerization [...]
- Why Use Social Marketing Apps? Because You Don’t Have Eight Hands (4/18/2013) - Three social media apps that have helped make my start-up life a breeze. Guest post by Jen Garcia, Social Media Specialist Managing the social media efforts [...]
- 10 Great Cloud-Based CRM Tools to Help Manage Your Business More Effectively (4/12/2013) - By: Jen Garcia, Marketing and Social Media Specialist As your business matures, dealing with an increasing amount of customers can be challenging. How can you best serve your customers and [...]
- 10 Tips to Ensure Data Security in the Cloud (4/10/2013) - Yet, it’s true—there are still some people that hesitate to use cloud-based software and one of their primary concerns about the cloud focuses on data security. In a recent survey [...]
- Is SaaS a Buyer’s Market? How SaaS Apps are Driving New Software Pricing Models (3/27/2013) - As savvy CEOs and CIOs dig deeper into the Software-as-a-Service (SaaS) applications they are paying for, a profound shift is taking place in the way [...]
- How Cloud-Based Apps Have Transformed Social Business (3/20/2013) - Guest Post by: Astria Chandra Marketing Specialist @SaaSMarkets There are a number of Software-as-a-Service (SaaS) apps in the market today that help companies bolster the quality and quantity of [...]
- Apptasia—Why Large Companies Are Rapidly Creating Enterprise App Stores (3/14/2013) - Start building a custom app store for your company today! Get Started Now According to a recent report from analysts at Gartner, [...]
- Choosing the Right Cloud-Based Accounting Application for Your Company (3/12/2013) - Cloud-based accounting applications are rapidly becoming the tool-of-choice for accountants, office managers, and laymen alike, as these Software-as-a-Service (SaaS) apps quickly replace installed, legacy systems. Keeping track of [...]
- How Cloud-Based Applications are Changing the Health Care Industry (3/6/2013) - Guest blog post by: Omri Erel @SaaSAddict Director of Marketing at www.WalkMe.com Cloud computing and Software-as-a-Service (SaaS) applications have revolutionized the [...]
- Are Cloud-Based App Developers Sabotaging Themselves? (3/1/2013) - As cloud-based software continues to transform how businesses operate, you would think that we’re entering a new golden age of Software-as-a-Service (SaaS) applications, where innovative developers [...]
- Is There an App That Will Save My Plants? The Increased Specialization of Cloud-Based Apps (2/26/2013) - Guest post by: Madelyn Olack Application Partner Manager at SaaS Markets It seems like there are cloud-based apps for everything these days, [...]
- Chambers of Commerce Deliver Tools for Success by Launching Cloud-Based App Stores (2/19/2013) - Chamber of commerce organizations throughout the U.S. exist in order to further the business interests of companies in their respective regions. Recently, they have begun adding a new [...]
- 10 Game-Changing Office Admin. Apps for Just a Few Dollars a Month (2/14/2013) - Cloud-based office applications have opened up a whole new world of opportunity for emerging businesses. Fueled by an increased demand for flexibility, predictable costs [...]
- So, What Business Apps Can I Move to the Cloud? (2/8/2013) - As the SaaS Markets team travels across the country speaking with its enterprise, small-and-medium sized business (SMB) and association [...]
- Retaining Your Clients in an Increasingly Competitive, Cloud-Based Software Market (2/7/2013) - The meteoric growth of cloud-based business applications has not only created new opportunities for entrepreneurs, but it has also raised the stakes in an increasingly competitive software [...]
- Five Fundamentals of SaaS Marketing (1/31/2013) - Guest blog post by: Omri Erel, Director of Marketing at WalkMe LTD Follow Omri Erel: @SaaSAddict Software-as-a-Service (SaaS) marketing can seem like a [...]
- Why You Should Stop Buying Traditional Small Business Software and Move to The Cloud (1/25/2013) - Today, buying, installing and managing traditional small business software makes no sense, especially for a business owner. In fact, unless you are in the business of selling downloadable [...]
- Why SaaS Apps for SMBs? (1/24/2013) - Every cloud has a silver lining, and your emerging business should, too! No technology discussion today would be complete without mentioning the rise of cloud-based computing in the small and [...]
- Thoughts on the Oracle Purchase of Eloqua. (12/20/2012) - by Ferdi Roberts Throughout the history of the software industry there have always been giants, behemoths, and gorillas in their respective spaces, and without a doubt, Oracle [...]
- Cloud Technology to Help You Run Your Business for Less Than $10 a Day (12/18/2012) - by Ferdi Roberts As the European Union battles a debt crisis and the U.S. struggles to avoid the fiscal cliff, you can be excused for thinking that [...]
- Beyond Smartphones and Tablets : How App Stores are Transforming Business Technology (12/10/2012) - by Ferdi Roberts Ever since Apple’s App Store transformed mobile computing, industry experts have been looking at how mobile apps will transform business. Most recently, Gartner added its [...]
- The 10 Biggest IT Mistakes Business Owners Make: #10 (Shiny Object Syndrome) (12/6/2012) - by Ferdi Roberts It’s amazing how technology advancements have transformed the world for businesses of all sizes. And the advancements keep coming. In fact if anything, they are [...]
- The 10 Biggest IT Mistakes Business Owners Make: #9 (Creating Franken-Tech) (12/3/2012) - by Ferdi Roberts When you think of the information technology you use in your business, what kind of creature comes to mind? For many businesses, regardless of size, [...]
- The 10 Biggest IT Mistakes Business Owners Make: #8 (Failure to Listen to Customers) (11/29/2012) - by Ferdi Roberts I was always a talkative kid, and I remember my Geography teacher (whom we affectionately referred to as Batman, as he invariably wore a teacher’s [...]
- The 10 Biggest IT Mistakes Business Owners Make: #7 (Procrastination) (11/26/2012) - by Ferdi Roberts When you’re running a business, it’s easy to think that you don’t have time to think about technology, or decide you cannot afford it. While you’re [...]
- The 10 Biggest IT Mistakes Business Owners Make: #6 (Blinded by the Science) (11/21/2012) - by Ferdi Roberts With apologies to 1980’s pop songwriters, business owners are often blinded by the science of technology details and lose sight of what it’s actually [...]
- The 10 Biggest IT Mistakes Business Owners Make: #5 (Stop Being Difficult) (11/19/2012) - by Ferdi Roberts Do you make it easy or difficult for people to do business with you? This is not a personality test, it’s a measure of [...]
- The 10 Biggest IT Mistakes Business Owners Make: #4 (Limiting the Scope of What You Need) (11/15/2012) - by Ferdi Roberts Technology buys are not a one-hit deal. Many technology purchases address your business need today, yet can become a problem as soon as your [...]
- The 10 Biggest IT Mistakes Business Owners Make: #3 (Short-Term Thinking) (11/14/2012) - by Ferdi Roberts Too often, business owners make technology purchases to handle short-term problems, such as specific short-term business or operational goals, without considering how their [...]
- The 10 Biggest IT Mistakes Small Business Owners Make: #2 – “Thinking Small” (11/6/2012) - by Ferdi Roberts When you have a small business, it’s easy to think small about technology, and fail to look ahead to that day when your [...]
- The 10 Biggest IT Mistakes Small Business Owners Make: #1 – Fear of Using “Big Company” Tech (11/5/2012) - by Ferdi Roberts For years, small business owners have viewed some types of IT solutions, such as customer relationship management (CRM) software, as beyond [...]
- The 10 Biggest IT Mistakes Small Business Owners Make and How to Avoid Them. (11/2/2012) - by Ferdi Roberts Making sound technology decisions is extremely difficult for small business owners, even for entrepreneurs with deep technology experience. I know this from personal experience. You see, I [...]
- Putting the ‘I’ in Team. (8/2/2012) - by Ferdi Roberts As a kid I was often reminded by a family friend (Winnifred Carberry) for whom I ran errands, that ‘If a job is [...]
- No One Wants to Tell You Your Baby is Ugly (3/10/2012) - by Ferdi Roberts Growing up in Ireland, there was a saying when I was a kid, that you might use when you wanted to insult someone in the playground, or [...]
- Are Cloud-Based App Developers Sabotaging Themselves? (2/28/2012) - As cloud-based applications continue to transform how businesses operate, you would think that we’re entering a new golden age of Software-as-a-Service (SaaS) apps, where innovative developers take advantage [...]
- Your Business is Dead, You Just Don’t Know It (1/25/2012) - by Ferdi Roberts You want a job done? – Give it to a busy person… This past 3-4 months have been some of the busiest of my professional life. I [...]
- The 14 Questions you need to answer as a SaaS Company (12/14/2011) - by Ferdi Roberts I’ve got some good news and some bad news. As an App Store platform provider, we at SaaS Markets get to see thousands of apps, and in [...]
- The SaaS Uprising ! Productivity and Efficiency for the masses ! (11/20/2011) - by Ferdi Roberts 2011 – The year of unrest I have watched, as many of you have, the massive change that has come about over recent months in what has [...]
- ‘You say Tomato…’. What SaaS Companies Can Learn from The Farmers Market. (10/16/2011) - by Ferdi Roberts ‘Thats why I’m easy……………. Easy like Sunday Mornin…’ It’s Sunday as I sit down to write this blog. Things move at a slightly [...]
- Ignoring ‘No’…..The Spirit of the Explorers (10/7/2011) - by Ferdi Roberts Thoughts – Steve Jobs This past week we lost a figure in the Technology field whose contribution during his 56 years is impossible to measure, such is [...]
- Things We Think, But Never Say….Like..’When Will Everyone Else Discover That I’m Brilliant?’ (9/28/2011) - by Ferdi Roberts ‘Twenty-something’ Thinking When I was in my early Twenties, I was working for a San Francisco based software company as a Sales Rep and laterally as a [...]
- Justin Bieber’ize your SaaS Business (9/20/2011) - by Ferdi Roberts Ah…The Innocence of Youth. My son Sammy (aged 8) , likes to ask me about my day, on those rare occasions when I get home early enough [...]
- SaaS — “The Economics of Truth” and “Economical Truths” (9/13/2011) - by Ferdi Roberts Drumroll Please… This is the first post for the new SaaS Markets blog. I dont want to over-think where this fits into the whole SaaS [...]
